To seek after ambitiously or eagerly; to covet.
Eager or inordinate desire for some object that confers distinction, as preferment, honor, superiority, political power, or fame; desire to distinguish one's self from other people.
An object of an ardent desire.
A personal quality similar to motivation, not necessarily tied to a single goal.
A desire, as in (sense 1), for another person to achieve these things.
To attempt to achieve the maximum reward or result in an endeavor.