blood red vs gules

blood red

adj
  • Of a deep vivid red colour. 

noun
  • A dark red colour. 

gules

adj
  • In blazon, of the colour red. 

noun
  • Red, e.g. on a coat of arms, typically represented in engraving by vertical parallel lines. 

How often have the words blood red and gules occurred in a corpus of books? (source: Google Ngram Viewer )