brand vs conquest

brand

verb
  • To associate a product or service with a trademark or other name and related images. 

  • To burn the flesh with a hot iron, either as a marker (for criminals, slaves etc.) or to cauterise a wound. 

  • To mark (especially cattle) with a brand as proof of ownership. 

  • To make an indelible impression on the memory or senses. 

  • To stigmatize, label (someone). 

noun
  • A specific product, service, or provider so distinguished. 

  • A torch used for signaling. 

  • Any minute fungus producing a burnt appearance in plants. 

  • Any specific type or variety of something; a distinct style or manner. 

  • A branding iron. 

  • A mark or scar made by burning with a hot iron, especially to mark cattle or to classify the contents of a cask. 

  • The symbolic identity, represented by a name and/or a logo, which indicates a certain product or service to the public. 

  • The public image or reputation and recognized, typical style of an individual or group. 

  • A mark of infamy; stigma. 

conquest

verb
  • To compete with an established competitor by placing advertisements for one's own products adjacent to editorial content relating to the competitor or by using terms and keywords for one's own products that are currently associated with the competitor. 

noun
  • Victory gained through combat; the subjugation of an enemy. 

  • That which is conquered; possession gained by force, physical or moral. 

  • An act or instance of overcoming an obstacle. 

  • A competitive mode found in first-person shooter games in which competing teams (usually two) attempt to take over predetermined spawn points labeled by flags. 

  • A person whose romantic affections one has gained, or with whom one has had sex, or the act of gaining another's romantic affections. 

How often have the words brand and conquest occurred in a corpus of books? (source: Google Ngram Viewer )