A patronizing attitude or behavior.
The act of condescending; a manner of behaving in an outwardly polite way that nevertheless implies superiority to another; patronizing courtesy toward inferiors.
The result or product of being egoistic.
A belief that one is superior to or more important than others.
Egoism (belief that behavior should be directed towards one's self-interest).
A tendency to talk excessively about oneself.