household name vs name brand

household name

noun
  • A genericized trademark. 

  • A very well-known public figure. 

  • A brand name that is well known to the great majority of households. 

name brand

noun
  • A trademark, or a distinctive name for a brand, or for a range of products by a single manufacturer 

  • A product having such a mark or name 

How often have the words household name and name brand occurred in a corpus of books? (source: Google Ngram Viewer )