branding vs labeling

branding

noun
  • The process in which a mark, usually a symbol or ornamental pattern, is burned into the skin of a living person or animal. 

  • The promotion of a commercial brand of product in order to give it greater public awareness. 

labeling

noun
  • The introduction of a traceable chemical group (e.g., containing an isotope or a fluorescent dye) into a protein or other biomolecule of interest so it can be tracked or quantified during experimental analysis. 

  • A set of labels applied to the various objects in a system. 

How often have the words branding and labeling occurred in a corpus of books? (source: Google Ngram Viewer )