loss leader vs maker

loss leader

noun
  • An item that is sold at or below cost in an effort to stimulate other profitable sales. 

maker

noun
  • Someone who signs a promissory note, thereby becoming responsible for payment. 

  • Someone who makes; a person or thing that makes or produces something. 

  • God. 

How often have the words loss leader and maker occurred in a corpus of books? (source: Google Ngram Viewer )