build up vs parlay

build up

verb
  • To accumulate, to pile up, to increase in stages. 

  • To close up by building. 

  • To strengthen. 

  • In solitaire card games, to place a card over another card of lower value. (e.g., place 5♦ over 4♣) 

  • To erect; to construct. 

parlay

verb
  • To increase (an asset, money, etc.) by gambling or investing in a daring manner. 

  • To carry forward the stake and winnings from a bet on to a subsequent wager or series of wagers. 

  • To convert (a situation, thing, etc.) into something better. 

noun
  • A bet or series of bets where the stake and winnings are cumulatively carried forward; an accumulator. 

How often have the words build up and parlay occurred in a corpus of books? (source: Google Ngram Viewer )