Using unconventional, non-traditional, non-mainstream and often subversive practices to achieve something.
Relating to, using, or typical of guerrilla warfare, or its principles of small independent or non-official perpetrators.
Relating to, using, or typical of guerrilla marketing.
A soldier in a small independent group, fighting against the government or regular forces by surprise raids.
Adhering to particularism.
Showing excessive devotion to one's own region, nation, party etc.
One who holds to particularism.