effectiveness vs persuasiveness

effectiveness

noun
  • The property of being effective, of achieving results. 

  • The degree to which something achieves results. 

  • The capacity or potential for achieving results. 

persuasiveness

noun
  • The capability of a person or argument to convince or persuade someone to accept a desired way of thinking. 

How often have the words effectiveness and persuasiveness occurred in a corpus of books? (source: Google Ngram Viewer )