To make something sound or look better or more acceptable than it is in reality; to distort, to embroider.
To make more beautiful and attractive by adding ornamentation; to decorate.
To enhance by adding something not strictly integral or necessary.
To cause prejudice in; to bias the mind of.
To have a negative impact on (someone's position, chances etc.).
An adverse judgment or opinion formed beforehand or without knowledge of the facts.
A preconception, any preconceived opinion or feeling, whether positive or negative.
An irrational hostile attitude, fear or hatred towards a particular group, race or religion.