gimmick vs rough-and-tumble

gimmick

noun
  • A trick or device used to attain some end. 

  • A night out with one's friends. 

  • A gimmick capacitor. 

  • A clever ploy or strategy. 

verb
  • To rig or set up with a trick or device. 

rough-and-tumble

noun
  • A person who characteristically engages in such activity 

  • An environment of rough activity 

  • Rough activity; fighting or brawling; a fight. 

verb
  • Engage in rough-and-tumble activity 

adj
  • active, vigorous and rough, with the possibility of harm 

  • highly competitive 

How often have the words gimmick and rough-and-tumble occurred in a corpus of books? (source: Google Ngram Viewer )