flack vs spruik

flack

verb
  • To publicise, to promote. 

  • To hang loosely; flag. 

  • To beat by flapping. 

noun
  • A publicist, a publicity agent. 

spruik

verb
  • To promote a thing or idea to another person, usually informally. 

How often have the words flack and spruik occurred in a corpus of books? (source: Google Ngram Viewer )