The act of persuading, or trying to do so; the addressing of arguments to someone with the intention of changing their mind or convincing them of a certain point of view, course of action etc.
A strongly held conviction, opinion or belief.
Another personal, animal or inanimate trait that is not (very) liable to be changed by persuasion, such as sex, gender, ethnicity, origin, profession or nature.
One's ability or power to influence someone's opinions or feelings; persuasiveness.
An argument or other statement intended to influence one's opinions or beliefs; a way of persuading someone.
A specified religious adherence, a creed; any school of thought or ideology.
Justification or mandate to do something, especially in terms of one’s personal conduct.
A written guarantee, usually over a fixed period, provided to someone who buys a product or item, which states that repairs will be provided free of charge in case of damage or a fault.
A guarantee that a certain outcome or obligation will be fulfilled; security.
A stipulation of an insurance policy made by an insuree, guaranteeing that the facts of the policy are true and the insurance risk is as stated, which if not fulfilled renders the policy void.
A legal agreement, either written or oral (an expressed warranty) or implied through the actions of the buyer and seller (an implied warranty), which states that the goods or property in question will be in exactly the same state as promised, such as in a sale of an item or piece of real estate.
To warrant; to guarantee.